Who It’s For: Entrepreneurs, Senior Business Leaders, Managers, Sales Professionals, Female Leaders, and R&D, Innovation, DEI, and Other Critical Teams

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15 Things I've Learned While Running My Online Business (Over the Past Fifteen Years)

Darlene Hawley
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Are you a coach, consultant, or expert running an online business? You're in the right place.


Today I'm sharing my top 15 tips that I've learned over the past fifteen years as a business coach. It hasn't always been easy but growing a successful business is worth it. The ups and downs of running your own business are a given and I want to take away some of the guesswork for you from what I've found are the most important as an entrepreneur.


  1. Your thoughts and actions are all we can control.
  2. Consistency is key. Do everything for 90 days to 6 months.
  3. Know your niche inside and out.
  4. Pay attention to what your clients/prospects say during the sales call. They have a problem and why are you the solution to their problem.
  5. Celebrate all the things BIG and Small.
  6. Have a Strategic Marketing Plan and follow it. Keep it simplistic and easy.
  7. Follow-Up -Follow-Up- Follow-Up
  8. Nurture your community all the time so that you can build Know, Like & Trust
  9. Hire a Coach or Mentor.
  10. Business Besties are a must for accountability.
  11. Resiliency even on the hard days, have a plan for how you'll keep pushing through.
  12. Self-care is vital. Journal, Slow Mornings & Movement are a must.
  13. Create a schedule that works for you.
  14. Be You! Trust your gut, your intuition and play to your strengths.
  15. Stop comparing yourself to someone else's chapter 10, your exactly where you're meant to be.




Learn more about my Attract & Stand Out 1:1 signature program: https://www.darlenehawley.com/attractandstandoutonline


Grab my free roadmap to create a successful business with less hustle and more ease: https://mailchi.mp/e779e4dd3f2e/6stepstoattractstandoutonline


Grab a Chai & Let's Connect:

Website: https://www.darlenehawley.com

LinkedIn: https://www.linkedin.com/in/darlenehawley

Blog: https://www.darlenehawley.com/blog

Attract & Stand Out Podcast: https://www.darlenehawley.com/podcast

✨Ready to Own Your Story and Attract Your Dream Clients?✨

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In this self-paced course, you’ll learn how to:
✔️ Identify the key moments in your story that captivate your audience.
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Plus, you’ll get a step-by-step workbook and personal feedback on your brand story—so you can start sharing with confidence.

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10 Effective Communication Tips
Darlene Hawley, Personal Branding & Business Coach for service based entrepreneurs

Hey There!

I'm Darlene



As a mother, wife, connector, and dream builder, I’m Darlene Hawley, the founder of DarleneHawley.com and an Executive Leadership & Businesss Coach dedicated to empowering leaders like you.


My passion lies in helping ambitious professionals cultivate their unique leadership style while crafting an authentic and impactful personal brand. Through my coaching, we’ll work together to build a solid foundation that not only inspires your team but also drives results and growth within your organization.


Since 2007, I have been committed to guiding leaders and entrepreneurs in launching and scaling their businesses with confidence and clarity.


Today, I focus on supporting women in reaching their leadership goals and living their dream lives—all while balancing the joys of raising my family and creating meaningful memories each day.


Together, we’ll transform your challenges into opportunities, allowing you to lead with authenticity and inspire those around you.

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